Author Archives: admin

Merge Columns for Lists!

Merge column feature added for email marketing. Under View list then click on the list name and then click on the Manage Columns button.

There you will find an option to merge a column into another column.
Note this will delete the source column from the list.
Useful for instance if you have list with fname,firstname columns and want to move them into just firstname column to make easy to personalize.

 

New Settings for Email Marketing

We have added a new settings and features for email marketing.
Under Email Marketing – System Settings:
1. Default Max Connections Per Domain  – This setting limits the number of connections for all domains that are tried at a time. The sending speed setting does not matter as much since you can now send very fast but with max connections limits how much mail goes out at a time.  Domains that are part of Domain Delivery Groups overrides this setting if you have domain delivery groups enabled for the campaign. The default setting is 5.  Use 0 to disable this feature
2. Timedout and Blocked Retry Attempts  – Number of times to retry timedout and blocked response.
3. Timed Out Wait Time – The time to wait between each blocked and timed out before retrying again.
4. Character Set for Email Messages  – Two settings ascii or utf8. Utf8 allows encoding of the subject line/from name and supports more international characters. – The default setting is ASCII

New campaign feature:
When creating a campaign under advanced settings there is now an option to use a different domain for tracking then the sending domain.
The tracking domain can be any other profile used in the account.

Syntax Colors and Line Numbers added to Source Code View In Message Editor

A couple neat updates in the message editor we added to source viewline numbers and syntax editing and new options for editing html headers and background properties for email messages and landing pages using the message editor. There is now an icon called document properties which allows you to edit the title tag, other head tag settings, and control the background appearance. Also landing pages now have the insert from imagehosting button to insert images into a landing page from your imagehosting.

Lead Personalization added

Lead Personalization added. You can now personalize using any of the following in a quick send email to a lead. <#firstname#> <#lastname#> <#company#> <#jobtitle#> <#address#> <#city#> <#region#> <#zip#> <#country#> <#email#> <#phone#> <#ip#> <#websiteurl#>

Viral Marketing

Any appealing message that has been forwarded by consumers to individuals from their social circles to spread brand awareness is called VRL marketing. The main goal of viral marketing is the message itself since it has to be attractive enough for people wanting to share it with friends and other social circles.

It is almost like a chain reaction to the message forwarded to friends, and you can look at it as a virtual mouth-to-mouth marketing technique.  Viral marketing could be a very effective medium of information and a strong marketing strategy.

 

Custom From Address

Custom from addresses now supported for email marketing. We now offer the option to send email on behalf of an email address that you control. A confirmation email is sent to that email address and once confirmed the custom from name will be available to use on the create campaign page. This feature can setup under the Create Campaign page and then clicking on Custom From Address.

File Hosting for your Media Files

File hosting is now supported under the image hosting feature for email marketing. All file types supported and provides an easy way to link to a pdf or file in your email message. This is the preferred method is better than email attachments which many people today are fearful to open.

Split list into parts

Split List feature added inside view list for email marketing. This feature allows the option to split a list up into parts easily. We can support up to 25 parts being created from a list.

Opt-In and Opt-Out

Opt-In (or Subscribe)

To opt-in means to subscribe to email communications and join a particular company’s email list. It means that subscribers gave permission to the sender to email them. Recipients of email campaigns can often indicate what types of emails they wish to receive from the sender (e.g. sale notifications or newsletters).

Opt-Out (or Unsubscribe)

To opt-out simply means that you no longer wish to be on a particular company’s email list. By law mailers have to include an unsubscribe link in the body of an email campaign that they are sending.

New Inbox Message Preview

We have just rolled out a new feature that allows you to generate a preview screenshot/code preview of popular mail clients to make sure your email design works well with them

Called Inbox Mail Client Preview added under Add Message in email marketing and click on the “Inbox Mail Client Preview” link.  On that page you can generate previews for many of popular mail clients. Including Entourage 2004,Entourage 2008,Live Mail,Lotus Notes 6.5,Lotus Notes 7,Lotus Notes 8,Lotus Notes 8.5,Mac Mail,Outlook 2003,Outlook 2007,Outlook 2010,Outlook 2013,Outlook Express,Thunderbird 13,Windows Mail,Android 2.3,Android 4,Android Gmail 2.2,BlackBerry 8800,BlackBerry 9930,iPad 5.0,iPad Gmail,iPhone 5.0,Kindle Fire 2.3,AOL,Gmail,Hotmail,Outlook.com,Yahoo!,Yahoo! (Classic)

Using this feature can help ensure that your email message looks perfect on all the popular email clients.