Category Archives: Uncategorized

List Verify Service

Velocity Software announces our  new List Verify service!

In building the ultimate marketing platform we now have a list verification service built into the system found under the List Verify tab.

With this service you can clean your lists and help keep your reputation secure.  This is beneficial if you are data broker or have some older data or new data from a new source.

Easy to use system. Just upload your list and the system will begin some of the most extensive checks in the industry. We offer real list verification intelligence to protect your IP reputation and delivery rates.

 

 

 

 

Campaign Triggers Released

Campaign Triggers a new email marketing feature has been added to our software. We have added the option to setup triggers for a campaign when creating a campaign or create A/B campaign under advanced settings. Trigger rules are created under the Campaign Triggers area in the email marketing tab. Triggers can be based on a view or click. For clicks can be a specific link or any link in the message. After choosing an action you have the option to setup a message to send based on a time period of days, weeks, months or instantly after the action is completed.

 

User Agent Logging for Click Log

We are now recording the user agent used for each request when a link is clicked inside an email marketing campaign.

With this information you can determine if a click came from desktop, tablet, mobile device.  What browser the user is using and that data can is valuable for your campaign strategy. You can also use this information to help discover bots from your list and suppress those individuals.

We are also working on coming up with reports /graphs based upon this data as well.

 

API Addtions

Added a couple new api functions for email marketing. These api’s include getlistfields, sendsingleemail, addemail, deletelist, deletemessage, deleteimage Check the API tab in your account for more information/usage instructions.

Also looking for feedback and or suggestions for other API’s that you may find useful in your third party applications.

Forward to a Friend

Forward to a friend feature now added in email marketing.  In the message editor there is now an icon to insert the forward to a friend link. When a user clicks that link they are taken to a page to enter a recipient’s email address. Also under view campaign detail the number of forwards is displayed which allows you to see how many people are forwarding your campaign message

 

CRM/Lead Management Updates

A new update to the CRM/leads system. You can now create labels for leads with color coding supported! An easy way to classify and spot the leads you are looking for.

Add label to a lead page.

Lead display after a lead has been marked with the label

 

For a demo please contact us or fill out a demo request form.

 

Randomize List Feature

Added a new feature to creating campaigns for email marketing.  The option to randomize a list. To do this under create campaign or create A/B campaign click on advanced settings and check the “Randomize List” option.  One of the benefits of this feature is when you have a list with many emails going to  one domain in a row the system will randomize the order which reduces the connections and adds a time delay.  This is another feature that may help improve the delivery in your marketing campaigns.

Other Email Marketing Feature Updates

What a week we have rolled over seven new major updates to the software in the past eight days!

Newest update just rolled out last night was domain rotation groups. You can now setup a group domains like ip addresses to rotate when sending a campaign. One aspect to keep in mind please ensure that any domain that you are rotating is also pointed to the ip address that you are using for best delivery results.

Also in the last couple days we added three other new buttons to the message editor when setting up an email campaign.

1. You can now insert a view as webpage link anywhere inside your message.

2. A new button to insert an image from imagehosting into your message. You no longer have to go back and forth between image hosting to find the image url to insert into your message. Just select an image and it is inserted into your email marketing message.

3.  Easy to insert personalized fields. New button that allows you to select a list then click on a column inside the list which then inserts that column name inside the message to allow you to personalize the message piece.

Anytime you have a request or feature idea contact us either via email or the support and we can review the request. If the request will benefit users we will looking building that feature.

 

Social Sharing Icons

New feature added Social Sharing Icons can now be inserted into email marketing campaigns.  In the message editor there are now easy to insert social share buttons for the following social networking sites: Facebook, Twitter,  LinkedIn, Google+. In addition also under view campaign you can see the total shares when using the social networking sharing icons. And on the view campaign page as well there is sharing codes links for all the popular social networking websites.

 

Latest System Updates

May 3, 2012, Updated reply management feature with some new improvements: Including the from name/from address are now shown on the replies page. Added delete all button, along with delete out of office replies. Added sorting of the subject line, date, and from name column
May 3, 2012, Added tooltips under campaign status and sending profiles. To display server and ip information when you hover either over the Server ID or ip address. Any feedback or suggestions on where else a tooltip might be helpful you can leave us in a support ticket.
April 30, 2012, New feature that allows editing of the email address and supporting data for an email inside a list. To do this just click on an email address when inside a list to go to the edit page.
April 24, 2012, Added new message tool to convert embedded styles to inline styles which allows better compatibility with email clients. Also included option on add message/upload message to auto update a new message.
April 10, 2012, New feature to customize the layout and verbage of the unsubscribe page. This feature can be found under email marketing and then under Footer/Whois Settings and then click on Customize Unsubscribe Page
April 5, 2012, Whitelist email marketing accounts now have access to imagehosting, landing pages, templates and optin form creator features.
April 1, 2012, Added color coding on create/edit campaigns either green, orange, or red depending on the sender score for the IP address. This feature requires reputation monitoring to be turned on for the ip addresses.
March 27, 2012, New feature: Domain Delivery Groups added. This feature allows the option to set the maximum number of connections at any given time for a domain or group of domains. We have loaded some preset connections limits for the major isps. To use this feature on create campaign under advanced settings check use delivery groups. To configure custom delivery groups or change the connection limits on existing groups this is done under Email Marketing then System Settings and click on the Delivery Domain Groups button.
March 21, 2012, Added area to view feedback confirmation emails under Feedback Loops -> Feedback Loop Confirmation Emails. Allows you to manage and click the links for approval when needed.